Tag Archives: Yao Ming

Ogilvy PR partners with UNAIDS in China

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BEIJING — Ogilvy Public Relations Worldwide/China has partnered with the Joint United Nations Programme on HIV/AIDS (UNAIDS) to launch two reports in China in November, ahead of World AIDS Day on December 1.
In Shanghai earlier this week, UNAIDS launched a new report entitled UNAIDS Outlook 2010 which explores new ways to use the data collected in the AIDS Epidemic Update 2009 companion report. The AIDS Epidemic Update 2009 provides the latest global and regional epidemiological data, HIV estimates and trends. This marked the first time that UNAIDS has launched its yearly report in China.
Today in Beijing, UNAIDS, in partnership with the Ministry of Health and the Marie Stopes International “Positive Talks” project, will host a press conference on the theme ‘Stigma and Discrimination Experienced by People Living with HIV in China’. The China Stigma Index Report, which contains key data on AIDS-related stigma and discrimination, and an extraordinary set of campaign materials designed to counter stigma and discrimination, will be launched. The materials feature Chinese basketball star Yao Ming and, for the first time ever in a public campaign in China, people who are living with HIV. The report is based on a survey of more than 2,000 respondents living with HIV in China and is the first of its kind in China and among the first in the world.
To broaden the awareness and influence of the reports and related events, UNAIDS tasked Ogilvy PR with managing the launch events in Shanghai and Beijing, including media relations activities.
“We are honored to partner with UNAIDS to launch so many firsts here in China,” said Scott Kronick, President of Ogilvy & Mather Group Beijing and Ogilvy PR China. “Releasing the UNAIDS reports here speaks volumes about China’s willingness and desire to cooperate with international organizations to educate the public and enhance understanding of this issue which affects the lives of so many people in China and around the world. Working with the United Nations is a core part of our social marketing practice and we are seeing greater activity in this area in China.”
About Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide (www.ogilvypr.com) is an integrated global marketing communications firm, with offices in more than 60 cities around the world. In its 26th year, Ogilvy PR provides strategic public relations counsel to a variety of clients across its consumer marketing, corporate, healthcare, technology, public affairs, social marketing and entertainment practices. The agency also offers biotechnology and government affairs expertise through its subsidiaries Feinstein Kean Healthcare and Ogilvy Government Relations, respectively. Ogilvy PR is part of the WPP Group, one of the world’s largest communications services organizations (NASDAQ: WPPGY, www.wpp.com).
About UNAIDS
UNAIDS, the Joint United Nations Programme on HIV/AIDS, brings together the efforts and resources of ten UN system organizations to the global AIDS response. Co-sponsors include UNHCR, UNICEF, WFP, UNDP, UNFPA, UNODC, ILO, UNESCO, WHO and the World Bank. Based in Geneva, the UNAIDS Secretariat works on the ground in more than 80 countries worldwide. Visit the UNAIDS web site at www.unaids.org.

Source: WEBWIRE

Chinese Developer of Biodegradable Bone Screw Technology Wins Silicon Valley Entrepreneurial Award

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Second place went to CaptchaAd of Technical University Munich in Germany for the development of an innovative Web site security technique that incorporates interactive video advertising. Third place was awarded to Zimplistic of the National University of Singapore for its Rotimatic device that quickly and easily makes roti, the staple food of India. Ihealth, which presented its biodegradable bone screws with a reflection of how they would have helped Chinese basketball star Yao Ming recover from injury, was also named audience favorite.

Innovation is one of the cornerstones of Intels success and the Intel Foundation is committed to helping foster new ideas and solutions that will have a positive impact on society and will help strengthen the global economy, said Andrew Chien, vice president of Intel Labs and director of Future Technologies Research for Intel. This weeks competition shone the spotlight on some truly inspiring solutions and drew attention to the role that higher education plays in encouraging young people to pursue innovative paths to solving global challenges.

The competition was held at the Haas School of Business in Berkeley, Calif., with 28 teams from 18 countries. Founded in 2005 by UC Berkeley and Intel as part of Intels Higher Education Program, the IBTEC program is designed to incite young entrepreneurs to develop innovative technologies that solve real world challenges, build viable business models, and move that technology out of university labs and into the market for a positive impact on society.

This year, business plans included such ground-breaking solutions as cleaning water and soils affected by oil pollution, combating pesticide concerns in Chinese agriculture, biodegradable bone screws, a diaper that diagnoses urinary tract infections and a social learning platform for math and science education. Participants interacted with and were judged by representatives of more than 20 leading venture capital firms from the San Francisco Bay Area, and several may go on to create successful businesses that create commerce and prosperity in underserved communities. For example, 2 years after garnering second prize for its development of and plan to market hygroscopic paper, Richcore, an Indian biotech application research company, is now a viable company that, in addition to a regular staff, employs more than 500 previously underserved women from various non-governmental organizations and self help groups for its manufacturing and operations.

Mentoring Young Entrepreneurs Around the World
In conjunction with this years competition, Intel and the UC Berkeley Lester Center for Entrepreneurship and Innovation hosted the first-ever Global Entrepreneurship Leadership Symposium ( GELS ), which trained expert mentors to support local entrepreneurs in their regions. Attendees included investors, university faculty, business executives, entrepreneurs and government leaders, who will each take what they learned back to their home countries to support entrepreneurism, innovation and economic development.

I found the GELS program a great platform for discussing various aspects of mentoring startup ventures, said Dr. Deepanwita Chattopadhyay, CEO of ICICI Knowledge Park and mentor to IBTEC finalist team, µSpore ( Microspore ). We shared experiences with other mentors from eight different countries and the faculty who led the deliberations were passionate and encouraging. This experience will help me connect my mentee companies to a global network of venture capitalists and mentors.

About the Intel Education Initiative
From local schools to global universities, Intel works to help improve the quality of education and drive innovation around the world. Over the past decade alone, Intel has invested more than $1 billion, and its employees have donated more than 2.5 million hours toward improving education in 50 countries. To learn more about the Intel Education Initiative, visit www.intel.com/education. To join Intels community of people sharing their stories with the hope of becoming a catalyst for action and a voice for change in global education, visit www.inspiredbyeducation.com.

About Intel
Intel ( NASDAQ: INTC ), the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live. Additional information about Intel is available at www.intel.com/pressroom and blogs.intel.com.

Intel and the Intel logo are trademarks of Intel Corporation in the United States and other countries.

* Other names and brands may be claimed as the property of others.

Source: Media Newswire