AT&T Brings the 2010 Vancouver Olympic Winter Games to Your TV, PC and Mobile Screens via Agreement with NBC Universal

Wireless Customers Will Have 24/7 NBC Olympics Winter Games Coverage on Their Mobile Phones
Dallas, Texas, From the first ski jump to the last triple Axel, America will have more ways to enjoy NBC Universal’s world-class coverage of the 2010 Olympic Winter Games in Vancouver with all three AT&T* screens — the TV, the PC and the mobile phone.
“The Olympic Winter Games is always a must-see event that draws in people to watch the world’s best athletes and most prestigious competitions, and AT&T offers the only way to see NBC’s coverage of the Vancouver Olympic Winter Games live on all three screens,” said Dan York, executive vice president of content and programming, AT&T Converged Services. “We’re proud to deliver around-the-clock Games content to more consumers in more places.”
“NBCU’s coverage of the Vancouver Olympic Winter Games provides viewers with a unique multiscreen opportunity to watch the competitive action from Vancouver said Henry Ahn, Executive Vice President, TV Networks Distribution, NBC Universal. “We’re thrilled to partner with AT&T to deliver the Games to millions of fans across all screens and platforms
AT&T’s three-screen 2010 Vancouver Olympic Winter Games content choices, in agreement with NBC, will include:
Wireless
* Around-the-clock and live competition Vancouver Olympic Winter Games coverage, via the NBC Olympics 2Go channel with both AT&T Mobile TV and MobiTV, beginning Feb. 12. AT&T is the only mobile phone carrier that will deliver live video coverage from the Vancouver Games.
* Top stories, videos, polls and photos through AT&T mobile Web browsers and through the NBC Olympics Mobile Web site.
AT&T U-verseSM TV
* Complete broadcast coverage on the networks of NBC Universal.
* NBC Olympics on-demand content including a wrap-up of the best events of the day as well as on-demand access to 5 unique events and 15 highlight segments each day. Additional on-demand content will include Vancouver previews and more.
* Separate from the agreement with NBC Universal, U-verse TV customers will have access to Team USA On Demand videos — several of which are exclusive and produced for AT&T — and will include interviews and features of U.S. Olympic Team athletes as they train for and compete in various sports.
Broadband
* Online access to Vancouver Olympic Winter Games content at NBCOlympics.com for U-verse TV customers.
* Downloadable interactive widgets from NBCOlympics.com that allow consumers to view the latest news, photos and videos; track medals for the top five countries in medal counts; view a programming schedule of Vancouver Olympic Winter Games events; and help them find their local broadcast station covering the Games by entering their zip code online.
* Separate from the agreement with NBC Universal, fans can enjoy access to Team USA On Demand videos, interviews and features of U.S. Olympic Team athletes on att.net/TeamUSA.
The 2010 Vancouver Olympic Winter Games is the latest example of AT&T delivering compelling and converged content across the three screens at the center of consumers’ lives: the TV, PC and mobile phone. AT&T, proud sponsor of the U.S. Olympic Team, has a unique set of integrated services and networks to provide content in every genre across devices, making it easy for an audience of millions to enjoy and follow their favorite programming whenever and wherever they choose.
For the complete array of AT&T offerings, visit www.att.com.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation’s fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide. It also offers advanced TV services under the AT&T U-verseSM and AT&T | DIRECTVSM brands. The company’s suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T’s Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s list of the World’s Most Admired Companies.
Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.facebook.com/ATTSmallBizto discover more about our small business services.
© 2010 AT&T Intellectual Property. All rights reserved. 3G service not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

Source: WEBWIRE

Final phase of 2010 Winter Games transportation plan to be released on Tuesday, January 12

/CNW/ – The Olympic and Paralympic Transportation Team (OPTT) will hold a news conference on Tuesday, January 12 to release the third and final phase of the 2010 Winter Games integrated transportation plan for the Games region.

This comprehensive overview will focus on traffic management in the City of Vancouvers downtown core surrounding the Opening and Closing Ceremonies for the Olympic Winter Games on February 12 and 28, as well as the Paralympic Winter Games Opening Ceremony on March 12 and its Closing Ceremony on March 21 in Whistler.

Officials with the OPTT will also update on the weekly TravelSmart 2010 Challenge, which started on January 8 and takes place each Friday leading up to the opening of the Olympic Winter Games on February 12. The challenge encourages commuters and employers to put their Games-time travel plans into effect now, practise them and prepare ahead of time to know before they go so that they are ready for when the Games begin.

When:

Tuesday, January 12, 2010
10:30 am (Pacific Time)

Where:

VANOC Headquarters
400-3585 Graveley Street
Vancouver, BC

Who:

John Furlong, VANOC CEO
Terry Wright, VANOC executive vice president, services and Games
operations
Dr. Penny Ballem, city manager, City of Vancouver
Supt. Kevin deBruyckere, Vancouver 2010 ISU
Doug Kelsey, British Columbia Rapid Transit Company Ltd.
Mike Proudfoot, assistant deputy minister, BC Ministry of
Transportation and Infrastructure

(xx) Please note: There is limited parking at VANOC headquarters.

Cisco Showcases Breakthrough Consumer Video Experiences at CES 2010

Cisco Demonstrates Exciting Network-enabled Video Products and Technologies to Enhance Consumers’ Lives
LAS VEGAS – At the 2010 International Consumer Electronics Show, Cisco is showcasing its vision to enable consumers to live a connected life through its momentum in home networking and consumer video products, new partnerships with media and entertainment companies, and plans to drive a new class of consumer video communication experiences.
Cisco CES 2010 News Summary:
* Cisco today announced new customers, features and professional service options for the Cisco EosTM social entertainment platform.
o Travel Channel, All Access Today and The Eleven Seven Music Group/Tenth Street Entertainment join Warner Music Group as customers deploying the fast-growing Cisco Eos platform. Cisco also announced a new Eos partner ecosystem program and new Eos features, including Facebook Connect integration to facilitate audience acquisition; additional customization tools to enable rapid scaling of site launches; site migration tools to transition existing communities to Eos; and member group management capabilities to enhance engagement and monetization. Cisco Eos is a hosted software as a service platform that enables Media & Entertainment companies to more economically create, manage and monetize social entertainment experiences built around their portfolios of branded content.
* Cisco announced that it is providing a medianet — a media-aware Internet Protocol (IP) video network infrastructure – to NBC during the network’s coverage of the 2010 Vancouver Olympic Winter Games, February 12-28. Cisco and NBC have expanded their relationship for the Vancouver Games, leveraging the best combination of video leaders to deliver the Games via an end-to-end IP video solution, from video production to content management and distribution. Cisco’s IP next-generation network (IP NGN) video infrastructure will enable real-time editing by NBC personnel in Vancouver, New York and Las Vegas, and will allow for the transfer of gigabyte-sized files of content between locations and then delivered to three screens: TV, PC and smartphone.
* Cisco, which has shipped more than 200 million consumer devices to date, continues to generate momentum with its Linksys by Cisco home networking products and Flip Video camcorders. Cisco today announced data for Flip Video obtained during the 2009 holiday season that highlights the enormous growth in video usage over the past year. There were more than one million Flip Videos uploaded through FlipShare software in December 2009. These uploads represent three million minutes of Flip videos viewed, which is equivalent to more than six years of continuous video streaming, representing an increase of 395% from December the year before. In addition, there were 42,000 gigabytes of video streamed in December, up from 525% the year prior, indicating an increase in HD video usage.
* Flip Video camcorders are pre-loaded with FlipShare software to enable easy organizing, editing and seamless uploading to Facebook VideoTM, MySpaceTM, YouTubeTM and other video sharing sites. The latest FlipShare software also provides mobile apps for iPhoneTM, AndroidTM and select BlackBerry phones, which enable users to access their Flip Video library on their mobile phone. For the holidays, Cisco also introduced FlipShare TV which brings the user’s entire Flip Video library of photos and videos into the family room and onto the TV screen without wires, and lets them share video instantly with other FlipShare TV owners.
* At CES, Cisco will also share its vision and progress toward developing an entirely new category of video communication, called home telepresence, which uses a consumer’s existing HDTV and broadband connection to deliver a unique natural video communication experience from the comfort of a living room. Cisco will enter U.S. home telepresence field trials this spring, with Verizon as an early partner. Home telepresence field trials in France will start later in 2010, with France Telecom as Cisco’s early partner.
*
IDC forecasts that in 2010 there will be 32 million U.S. households with the required broadband connection to support a high-quality home telepresence communication experience.
*
In three years, Cisco Business TelePresence has transformed the way people communicate in the workplace; it is the company’s fastest-growing emerging technology.
Supporting Quote:
* Video is rapidly expanding from a lean-back experience confined to the living room, to a new breed of exciting video experiences available on any device or screen – anytime, anywhere said Ned Hooper, chief strategy officer and senior vice president, Consumer Business, Cisco. The network is the platform to make this happen, and as a result, we are enabling new experiences that allow consumers to easily capture and share their lives and connect with the people and content that matter most to them
* With Cisco’s best-in-class telepresence technology and networks such as Verizon’s advanced, all-fiber-optic network, we believe we will deliver a video communication experience to consumers unlike anything they’ve seen before said Marthin DeBeer, senior vice president and general manager, Cisco’s Emerging Technologies group. Home telepresence will make a difference in consumers’ lives by allowing them to enjoy natural video communications with family and friends wherever they are located. To ensure that early home telepresence users will have plenty of friends and family to communicate with, in addition to calling other home telepresence users, they will be able to place calls to PCs using a webcam and video chat service
Cisco at CES 2010:
* In addition, Cisco executives will be participating in CES panels and speaking engagements:
o Josette Bonte, director, Internet Business Solutions Group and Service Provider Consulting, Video Anytime Anywhere: Video Across Platforms – Television, Internet and Mobile – Understanding the Value Proposition Digital Hollywood at CES, Thursday, January 7 from 12:00-1:00 p.m, LVCC North Hall, Room N259.
o Ken Wirt, vice president, Cisco Consumer Marketing, Staying Competitive in Turbulent Times CES SuperSession, Thursday, January 7, from 12:00-1 p.m., LVCC, North Hall, Room N255–257.
o Scott Brown, director, Cisco Media Solutions Group Marketing
o Television and Video as an Interactive Content Experience – New Technologies, New Advertising as Broadband, PVR and ITV Evolve Digital Hollywood at CES, Friday, January 8, from 10:30-11:30 a.m., LVCC North Hall, Room N261.
o The Future of Digital Distribution – Anytime, Anywhere, On Any Device Digital Media Insider at CES, Friday, January 8, from 4:00-4:45 p.m. in the Venetian Hotel.
o John Davi, director, Cisco Media Solutions Group Engineering, Ubiquitous Video to the Consumer: The Technology and Content Enablers – Broadband, IPTV, Mobile & TV Digital Hollywood at CES, Friday, January 8 from 12:00-1:00 p.m., LVCC North Hall, Room N259.
o Dr. Kaveh Safavi, vice president, Healthcare Consult Group, Internet Business Solutions Group, Healthcare Technology for Emerging Markets Technology and Emerging Countries – CES Partner Program, Friday, January 8 from 1:00-2:34 p.m., LVCC North Hall, Room N253.
o Loretta Brown, vice president, Cisco Media Solutions Group Services and Support, Understanding the Connected Consumer Variety Magazine and Deloitte Conference at CES, Friday, January 8 from 4:00-5:00 p.m., LVCC South Hall, Room SV222.
o All Cisco speaking engagements at CES can be viewed on Cisco’s CES 2010 Web site.
Supporting Resources:
* Read more information about Cisco Eos on CMSG’s home page.
* Check out these Web-based vignettes that further explain how Cisco Eos supports media companies and the executives/departments responsible for the delivery of digital and social entertainment experiences.
* NBCOlympics.com: http://www.nbcolympics.com
* Cisco Connected Life Products & Solutions: http://www.cisco.com/go/connectedlife
* Cisco IP NGN video network architecture
* Follow Cisco’s CES news and activities on the Cisco Platform Blog, DigitAll Consumer Blog, DigMediaRev Blog, and service provider blog, SP360Cisco.
* Receive real-time updates on Cisco’s activities by following @CiscoCES and @CiscoEos Twitter feeds.
* Catch video excerpts from Las Vegas on the CiscoVids YouTube channel.
* Subscribe to Cisco’s RSS Feed.
Technorati Tags:
Cisco, Consumer Electronics Show, CES, Cisco Consumer, Service Provider Video Technology Group, SPVTG, Cisco Media Solutions Group, CMSG, John Chambers, Ned Hooper, Dan Scheinman, Marthin De Beer, Consumer TelePresence, Home TelePresence, TelePresence, Emerging Technologies Group, Cisco Eos, Cisco Eos software platform, Cisco platform, video, media-enabled home, visual networking, medianets, connected life, network, platform, Internet networks, Human Network, home network, consumer technology, digital life, video sharing, mobile video, social networking, social networks, visual, social, personal, Cisco, NBC, Vancouver Games, NBC Broadcast, NBCOlympics.com, IP, video, IP contribution network, IP Video, Internet Video, Streaming Video, IP Networking
About Cisco Systems
Cisco Systems, Inc. (NASDAQ: CSCO), is the worldwide leader in networking for the Internet. Information on Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
# # #
Cisco, Cisco Systems, and the Cisco Systems logo are registered trademarks of Cisco Systems, Inc. and/or its affiliates in the U.S. and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.

Source: WEBWIRE

PANASONIC TO LAUNCH MULTI-FACETED MARKETING CAMPAIGN SURROUNDING THE VANCOUVER 2010 OLYMPIC WINTER GAMES

Full HD 3D Home Theater Pavilion

Panasonic plans to bring to market its ground-breaking Full HD 3D Home Theater products in 2010. In Vancouver, Panasonic will feature the Panasonic FULL HD 3D Theater Pavilion at David Lam Park. The 700 m2 corporate pavilion will be open throughout the Olympic Games ( February 12 to 28 ) in cooperation with the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games ( VANOC ), the City of Vancouver and Canada’s Olympic Broadcast Media Consortium — the official Canadian broadcaster of the 2010 Winter Games.

The highlight of the pavilion will be Panasonics world-first FULL HD 3D Plasma Home Theater System which will allow visitors to experience the immersive world of 3D entertainment through a variety of sports and entertainment videos shown in FULL HD 3D movie-theater quality.

Panasonic has been contributing to the Olympic Games with its state-of-the-art digital AV technologies since the Calgary 1988 Olympic Winter Games. The company, who recently extended its commitment to global sponsorship through 2016, will demonstrate in Vancouver the future of at-home Olympic Games viewing by displaying its Full HD 3D technology to the the public in Vancouver.

Following the initial announcement in January 2009 of plans to create a FULL HD 3D Plasma Home Theater System* using a 103-inch Plasma and 3D Blu-ray Disc player, Panasonic recently announced a 50-inch FULL HD 3D Plasma Home Theater System in September 2009. It also has been developing professional 3D production systems to improve the production environment and make it easier for content creators to create more 3D programming for consumers.

One Winter, Five Dreams Online Contest

On November 2, Panasonic launched a blog entitled One Winter, Five Dreams within its global Olympic Games web site featuring five athletes who are striving to win a place at the Vancouver 2010 Olympic Games. Using videos and photos, the five athletes will blog about their highly unique experiences including their daily training, pre-Olympic events and their passion as they pursue their dreams of becoming an Olympian. Readers can post messages on the blog to help encourage and support each of the athletes with one fan blogger winning a trip to the Vancouver Olympic Games as the “Gold Blogger” to cheer on them at the venues.

The five athletes include Robel Teklemariam ( mens cross-country skiing, Ethiopia ), Clyde Getty ( mens freestyle skiing, Argentina ), Tugba Karademir ( ladies figure skating, Turkey ), Katharine Eustace ( womens skeleton, New Zealand ) and Kazuhiro Koshi ( mens skeleton, Japan ). Their blogs appear at http://5dreams.panasonic.net

VANOC Sustainability Video Contest

VANOC has made sustainability one of the main themes of the 2010 Winter Games, taking measures to reduce the environmental impacts of the Games. Panasonic supports the goals of VANOCs sustainability-focused operations and will implement various environmental programs during the Olympic Games.

A centerpiece of Panasonic’s support for VANOC’s environmental initiatives is a co-sponsorship of the Do Your Part – VANOC Sustainability Video Contest aimed at Canadian youth aged 13-24. The contest, promoted jointly by VANOC, the United Nations Environment Program ( UNEP ) and the Government of Canada, will make use of Panasonic’s long-term Kid Witness News ( KWN ) program – a hands-on video educational program started in 1989 — in order to encourage interaction and environmental activities by children in Canada and around the world through the making of videos.

Panasonic will also cooperate with VANOC and the Official Carbon Offset Supplier, Offsetters, to contribute to VANOCs goal of having a Carbon-Neutral Olympic Games by offsetting 416 tons of CO2 emissions, the estimated total amount of CO2 released from various activities Panasonic will carry out during the period of the Games.

* World’s first system to create true-to-life 3D Full HD images by providing full HD images to left-eye and right-eye, as of November 2, 2009.

About Panasonic:

Panasonic is proud to support the Olympic Movement—aimed at promoting world peace through sports—as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category for more than 20 years since The Olympic Partner ( TOP ) Program commenced for the Calgary Olympic Winter Games in 1988. Under the slogan of Sharing the Passion, Panasonic will contribute to the success of the Olympic Games through its technology. In 2007 Panasonic renewed the partnership with the International Olympic Committee through to the 2016 Olympic Games in Rio de Janeiro.

For more information on the programs discussed in this release, please visit:

Panasonic’s Olympic Sponsorship: http://panasonic.net/olympic/

Panasonic’s Environmental Programs: http://panasonic.net/eco/

Kids Witness News Program: http://panasonic.net/kwn/

Editorial Contacts:

Chris De Maria ( Panasonic ) 201-348-7182 Blayne Murphy ( Cohn & Wolfe ) 212-798-9763

[email protected] [email protected]

MeeJin Annan-Brady ( Panasonic ) 201-392-6124

[email protected]

Source: Media Newswire