Nepali Rockstar Nima Rumba signed as new brand ambassador. Dabur Nepal Pvt. Ltd — a subsidiary of Dabur India Ltd. — today announced the launch a new hair oil brand, PROstyle Dandruff Control Hair Oil, the 1st ever hair oil developed especially for men.
— Dabur Nepal Pvt. Ltd — a subsidiary of Dabur India Ltd. — today announced the launch a new hair oil brand, PROstyle Dandruff Control Hair Oil, the 1st ever hair oil developed especially for men.
PROstyle is a quick-absorbing light hair oil that controls dandruff naturally without any harmful chemicals. It contains the best natural dandruff control ingredients like Lemon, peppermint and rosemary. These natural ingredients also make hair soft and smooth. PROstyle Dandruff Control Hair Oil has a refreshing macho perfume to keep you stylish, cool and confident.
Dabur Nepal’s Head of Marketing Mr. Abhaya Pd. Gorkhalee said Dabur Nepal has developed PROstyle Dandruff Control Hair Oil exclusively for the Nepalese consumers based on local consumer insights. “PROstyle is perhaps the 1st product developed by any FMCG multinational company to cater to the needs of discerning Nepalese consumers,” he added.
Nepali rockstar Nima Rumba has been signed as the brand ambassador for the new PROstyle Dandruff Control Hair Oil, which was launched by Sadikchhya Shrestha, Miss Nepal 2010 and Padmini Jha, VJ and Miss Beautiful Hair 2009 in Kathmandu. Speaking on the occasion, Nima said, “PROstyle Dandruff Control Hair Oil really is a great product. I am thankful to Dabur Nepal for introducing international quality hair oil for men like me. I am also proud to endorse such a masculine product enriched with the best natural dandruff remedies – lemon, peppermint and rosemary.” He also urged his fans to switch to PROstyle Dandruff Control Hair Oil for men and be stylish and confident.
The product as well as the packaging have been carefully developed understanding the needs of the discerning consumers through an extensive market research. The packaging has been designed by an Australian agency to compliment its international quality hair oil product. It is available in attractive masculine packs of 75ml and 150 ml at respective MRPs of NPR 40 and NPR 75.
Dabur Nepal has vouched for premium standards that cater to consumer satisfaction through its wide range of natural products. As its products have become an integral part of daily life, Dabur has turned into a trusted household name amongst consumer across Nepal.
Source: Press release distribution via India PRwire
Notes to Editor
About Dabur India Ltd
Dabur India Ltd is one of India’s leading FMCG Companies. Building on a legacy of quality and experience for over 125 years, Dabur is today India’s most trusted name and the world’s largest Ayurvedic and Natural Health Care Company. Dabur India’s FMCG portfolio includes five flagship brands with distinct brand identities — Dabur as the master brand for natural healthcare products, Vatika for premium hair care, Hajmola for digestives, Réal for fruit-based beverages and Fem for fairness bleach.
For more information, please contact:
Abhijit K Borah (Corporate Communications) (L) 01204182101, (M) 9654080123
Byas Anand (Head-Corporate Communications) (L) 0120-4182110, (M) +91-9811994902